Titan

Titan Lifestyle

Figure 02
Year
2024

For this Titan print campaign released across the Middle East, we set out to recreate the spirit of 90 different countries, each one imagined with intention and crafted through a careful blend of styling, set design, and storytelling. From the lantern-lit alleys of Japan to the warmth of Africa, the elegance of Switzerland to the colours of Turkey, we built the world. Without leaving the studio.

In a time before AI could conjure locations in seconds, this was a full-scale production. A labour of love.
7 days of shoot. 350 watches. 90 images. 20 films.
Every frame was styled, lit, and brought to life with post-production magic layered over practical builds and physical sets.

Which ones do you think are real? Which ones were made in-studio?
Go on, take a guess.

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